Architosh ® is a publication
of BritasMedia and is exclusively focused on being the number
one vertical Web portal dedicated to Macintosh IT resources for
CAD/3D/AEC students and professionals.
- Architosh Mission Statement
- BritasMedia's publishing mission with the Architosh Web site
is to serve a worldwide audience of Macintosh-based CAD/3D and
AEC professionals and students with market-leading information
(IT) resources, news, reviews, and editorial and analysis products.
Since 1999, Architosh has been the world's leading Mac CAD/3D/AEC
portalnow serving over 25,000 unique readers monthly in
more than 70 countries around the globe.
- Architosh Strategy
- To achieve this end Architosh is primarily focused on the following
Provide extensive IT resources for Mac CAD/3D/AEC end users
Provide news, reviews, editorial and other content
Establish and support AIWUG
Reinforce the Apple and Macintosh Brands
Provide supportive 'vertical' e-commerce facilities
Architosh is not officially endorsed or associated
with Apple Computer Inc. We do however consult with a wide range
of industry contacts, including Apple contacts, Apple VAR's and
other industry stakeholders on strategy and direction in support
of our mutual goals.
Anthony Frausto-Robledo, B.Arch.
Founder and Editor-in-Chief
- Architosh Publishing Team
is the founder and editor of the award-winning Architosh.com Web
site. Educated in Boston as an architect, he has been an architectural
professional for over 18 years and was a senior designer with the
distinguished Boston architectural firm Koetter
Kim & Associates prior to launching his web consultancy,
In 1998 Anthony established BritasMedia,
an IT consultancy focused on Web design, brand identity, and A/E/C
market information products for professional services firms, software
and technology companies, universities and educational customers
In addition to his consultancy, Anthony is
an associate in the firm, Morehouse MacDonald & Associates,
Inc, a leading design-oriented architectural practice in the Boston
area, serving as Director of Information Technologies.
From 1997 - 2001 he
has been a member of the Thesis Studio and History & Theory faculty
at the Boston Architectural Center
College of Architecture and Interior Design and a Thesis Advisor.
He lives with Susan and their
two children in the "illuminating" Brown University /
Eastside neighborhood of Providence, Rhode Island, 50 minutes south
- Susan Hopper
- Managing Partner/Research Editor
took on an active role in Architosh in July of 2000. She serves
Architosh with research, editorial assistance, writing, planning,
and overall business strategy.
Susan received her MS degree from Simmons
- Karen Popp
- Associate Editor/Business Development
Karen Popp joined Architosh.com as an Associate
Business Development Manager in 2003. With over ten years of strategic
sales and marketing experience, including lengthy experiences in
developing business for industry publications and Web sites, such
as CAD Systems and Cadence
Magazine, Karen brings invaluable expertise to Architosh.
Her role is to handle new corporate sponsorship and advertising
programs and to help develop mutually beneficial partnerships and
promotional opportunities for our corporate clients.
Additionally Karen serves editorial duties
including pre/post exposition/conference research and writing, and
content development strategies related to corporate sponsors.
For advertising and promotion inquires, please
contact Karen directly at [email protected]
or 415-460-1144. If you are need of additional assistance or e-Store
opportunities please contact Anthony Frausto directly at: [email protected]
- Akiko Ashley
- Senior Associate Editor
Akiko Ashley has joined Architosh in 2003
as a Senior Associate Editor. She will be a regular contributor
of 3D product reviews -- such as her recent Strata
3Dpro review feature article -- and other special features.
Ms. Ashley is one of the co-founders of Luminetik 3D Animation and
VFX Studio in Santa Monica, California, and on the Advisory Board
of Keyframe Magazine. Her company produces industry leading visual
effects, animation and 3D content for numerous companies -- such
as HP -- across a broad spectrum of industries, including film and
television, advertising, architecture and industrial design.
Akiko Ashley's Luminetik
is currently in production on a computer animated motion picture
called "Dis_Konnected" at their studio in Los Angeles.
- Rick Bernstein
- Senior Associate Editor
Rick Bernstein is a computer specialist in
various CAD and 3D sofware applications that run on the Macintosh
platform. He is the founder of Three Dimensional Technology a company
that provides training services, modeling/rendering services, and
software sales focused on the architectural and design fields in
New York City. His work can be viewed on the web at www.threedt.com
As a Senior Associate Editor, Rick has begun
what we hope will be a long writing career at Architosh with his
article on formZ 4.1, by auto-des-sys, Inc.
- Edward Arrington
- Associate News Editor
Ed has joined Architosh.com in early 2004
as our new Associate News Editor. Additionally, Ed may contribute
some programming/scripting experience to the site later this year.
Ed is a graduate student in college in New York City focused on
animation and media.
- Kemper Smith
- Intern Editor - Summer 2004
Kemper Smith is Architosh's first summer
intern for 2004. Kemper is a fourth year college student in the
architectural program at Mississippi State University, School of
Architecture. You can visit his student
website to view some of his work here.
Kemper has begun his technical journalism with our 2004 National
AIA Conference Exhibition Report and photo coverage here.
Last updated: 19 June 2004.